The May issue of the Journal of Marketing had an interesting article, “Marketing Under Uncertainty: The Logic of an Effectual Approach,” by Read, Dew, Sarasvathy, Song, and Wiltbank. It looked at how the approach to starting a business differs between successful entrepreneurs and people with little entrepreneurial experience.
The authors suggest [...]
As a kid, I used to watch the old “Lone Ranger” series in reruns. I had the Lone Ranger doll, and eagerly saw the movie that came out in 1981. It is probable that the Lone Ranger shaped my philosophy on life–I like to come into a new situation and help people solve [...]
I just finished an article on how the rollout of the latest iPhone was the biggest day for AT&T this year–bigger even than the day after Thanksgiving or the day after Christmas. It got me thinking…
Apple’s skill is not to come up with new ideas. It is to see a technology device and figure out [...]
Don’t Forget About Competitive Advantage
